Top-level domain

.store domains

Say "shop here" right in your domain on .store

.store is a generic top-level domain built for retail and online selling. The word in the extension does the explaining, so a name like coffee.store or vinyl.store reads as a shop the moment someone sees it. It suits independent e-commerce brands, pop-up shops, product launches, marketplaces, and anyone who wants the storefront idea baked into the address rather than tacked on as a "shop" subfolder. Unlike .ai or .co, .store is a real purpose-built gTLD, not a country code repurposed for branding, and it carries no special HTTPS requirement the way .dev and .app do. The main trade-off is the same one every newer extension faces: people still assume .com by default, so you may need to reinforce the full name in ads and conversation, and a matching .com is worth grabbing if you can. Registration cost varies by registrar, and promotional first-year pricing is common, so check renewal terms before you commit. For a clear, retail-first identity, .store says exactly what visitors are about to find.

Live on .store

Available .store names

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FAQ

What does the .store domain mean?

.store is a generic top-level domain meant for shops and e-commerce. It signals that the site sells something, so the extension itself communicates retail without extra words.

Who should use a .store domain?

It fits online retailers, product brands, marketplaces, and limited launches or pop-up shops. It works well when you want "this is a store" built into the name, especially if a short .com is taken or expensive.

Is .store a good fit compared to .com?

.store is more descriptive and often has better name availability, but .com is still what most people type and trust by default. If you can get a clean .com too, holding both and pointing one to the other is a safe move.

How do I check if a specific .store domain is available?

Search the exact name you want, like yourbrand.store, to see if it is registered. Availability is per name, not per extension, so even on a busy TLD many strong .store options are still open.

Related extensions

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